Turning Obstacles into Opportunities in Custom Apparel Stephanie A September 5, 2017 No Comments Every business will face obstacles and challenges they need to overcome. Competition can certainly be one of them. But how do you turn that to your advantage? Starting a new business can be stressful, and one of the biggest concerns that start-ups often faceRead More
Defining Your Custom Apparel Business’ Unique Selling Proposition Stephanie A August 30, 2017 No Comments Establishing your business’ unique selling proposition is going to help you gain advantage over the competition and set you up for long-term success. Whether you’re new to business, or have been running your custom apparel business for any length of time, the one thingRead More
Marketing Custom Apparel to Schools Stephanie A August 24, 2017 No Comments Schools are a profitable niche market that can provide custom apparel businesses with long-term customers. There are approximately 55 million students in schools (K-12) across the United States. If you take into consideration those students’ parents, grandparents, family, and friends, you can start toRead More
Never Count the Pennies Stephanie A August 14, 2017 No Comments Spending time focusing on saving money on your supplies is time wasted, and could be used to increase business instead. Minimizing costs and maximizing profits is the focus for any business. This is especially important for new businesses, because they may not have regularRead More
Marketing and Buying Customers Stephanie A August 7, 2017 No Comments Learn how to calculate the marketing cost per lead and per customer. Helping you understand how to minimize those costs and reach more potential customers. Knowing the value of each customer is important, because it will help you understand how much money you canRead More
How to Set Up Your Graphtec Cutter for Sticky Flock without a GPT File Gregg A August 2, 2017 No Comments In this attached video, we take you through the process of setting up your Graphtec Cutter to use sticky flock or Stencil Material if you do not have a GPT file. Sticky flock is the material used to create rhinestone templates using our BrushRead More
Stitch Era Liberty Digitizing Computer Requirements Marc Vila August 1, 2017 No Comments Operating System We suggest you to use Microsoft® Windows® 10 Professional with the last service packs. Each new release of the software is tested with the newest available operating system only. Because of security reasons, we do not test the software with discontinuedRead More
Managing your Embroidery Digitizing designs is easier than ever with Explorer Plug-In. Davids Sola August 1, 2017 No Comments If you are using Stitch Era Universal or any other software to create your professional embroidery designs, we have great new for you. Now you can easily view your design files right in Windows using ”Embroidery Explorer Plug-in”. You will be able to locate andRead More
Using Email to Build Your Business Stephanie A July 25, 2017 No Comments Grow your custom apparel business by building an email list and creating strategic marketing mail-outs. Part 3 in our series on building your business is all about using email. You’ve already built your email list from connecting with businesses directly and contacting them viaRead More
Using the Phone to Build Your Business Stephanie A July 17, 2017 No Comments Grow your custom apparel business further by using the phone to build relationships with existing customers and prospects. Our first post in this 3-part series talked on using word of mouth to build your business. Building off of all the contacts you made fromRead More
