Business Ideas

Embroidery, DTG and Rhinestone specific business and marketing ideas. Tips on how to start, run and succeed in an apparel decorating business.

Marketing Custom Apparel to Schools

Marketing Custom Apparel to Schools

Schools are a profitable niche market that can provide custom apparel businesses with long-term customers.  There are approximately 55 million students in schools (K-12) across the United States. If you take into consideration those students’ parents, grandparents, family, and friends, you can start to see a large market opportunity for custom apparel. One of the …

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image of guy deciding on transfer paper

Marketing and Buying Customers

Learn how to calculate the marketing cost per lead and per customer. Helping you understand how to minimize those costs and reach more potential customers. Knowing the value of each customer is important, because it will help you understand how much money you can or should be spending on marketing to acquire new customers. Churn …

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Managing your Embroidery Digitizing designs is easier than ever with Explorer Plug-In.

If you are using Stitch Era Universal or any other software to create your professional embroidery designs, we have great new for you. Now you can easily view your design files right in Windows using ”Embroidery Explorer Plug-in”. You will be able to locate and view all of your embroidery design files as thumbnail images right …

Managing your Embroidery Digitizing designs is easier than ever with Explorer Plug-In. Read More »