snappleby@hotmail.com Archive

Creating a Facebook page for your business is part of a engaged marketing strategy. Letting you connect with your customers on a platform they’re on every day. The majority of business, including home-based businesses now have a Facebook page, and for good reason. Most people have a personal Facebook page, and whether they post their

Every business will face obstacles and challenges they need to overcome. Competition can certainly be one of them. But how do you turn that to your advantage? Starting a new business can be stressful, and one of the biggest concerns that start-ups often face is self-doubt. Questioning whether their business will become successful. In the

Schools are a profitable niche market that can provide custom apparel businesses with long-term customers.  There are approximately 55 million students in schools (K-12) across the United States. If you take into consideration those students’ parents, grandparents, family, and friends, you can start to see a large market opportunity for custom apparel. One of the

Spending time focusing on saving money on your supplies is time wasted, and could be used to increase business instead. Minimizing costs and maximizing profits is the focus for any business. This is especially important for new businesses, because they may not have regular or large profits each month. However, what many custom apparel businesses

Grow your custom apparel business by building an email list and creating strategic marketing mail-outs. Part 3 in our series on building your business is all about using email. You’ve already built your email list from connecting with businesses directly and contacting them via phone. You should also have emails from your current customers as

Grow your custom apparel business further by using the phone to build relationships with existing customers and prospects. Our first post in this 3-part series talked on using word of mouth to build your business. Building off of all the contacts you made from word of mouth (and existing customers), this blog post will focus

Get your custom apparel business found online using SEO best practices and building your online presence. We’ve spent some time already talking about how you can create a great customer experience to ensure your customers stick around, and continue to make purchases from you. But how are your customers finding you in the first place? Having