Niche Marketing A Business Business Ideas / D. Sola Niche Marketing A Business If you’ve ever walked into a room filled with custom apparel decorators passionately discussing their craft, you’ve probably heard them use the word ‘’niche’’ a lot. But maybe… you’ve never really known (or fully understood) what they mean by that. No judgment here. Truth be told, the term ‘’niche’’ can be […] Niche Marketing A Business Read More »
Facebook Marketing for Custom Apparel Business Ideas / Stephanie A Creating a Facebook page for your business is part of a engaged marketing strategy. Letting you connect with your customers on a platform they’re on every day. The majority of business, including home-based businesses now have a Facebook page, and for good reason. Most people have a personal Facebook page, and whether they post their Facebook Marketing for Custom Apparel Read More »
Turning Obstacles into Opportunities in Custom Apparel Business Ideas, DTG Supplies, Embroidery Supplies & More, Embroidery Tips, General Apparel Decorating / Stephanie A Every business will face obstacles and challenges they need to overcome. Competition can certainly be one of them. But how do you turn that to your advantage? Starting a new business can be stressful, and one of the biggest concerns that start-ups often face is self-doubt. Questioning whether their business will become successful. In the Turning Obstacles into Opportunities in Custom Apparel Read More »
Defining Your Custom Apparel Business’ Unique Selling Proposition Business Ideas, direct to garment, DTG Supplies, General Apparel Decorating, T-Shirt How To / Stephanie A Establishing your business’ unique selling proposition is going to help you gain advantage over the competition and set you up for long-term success. Whether you’re new to business, or have been running your custom apparel business for any length of time, the one thing you’re constantly striving for is how to increase your customer base Defining Your Custom Apparel Business’ Unique Selling Proposition Read More »
Marketing Custom Apparel to Schools Business Ideas, DFX, direct to garment, General Apparel Decorating, Heat Press, t-shirt printer / Stephanie A Schools are a profitable niche market that can provide custom apparel businesses with long-term customers. There are approximately 55 million students in schools (K-12) across the United States. If you take into consideration those students’ parents, grandparents, family, and friends, you can start to see a large market opportunity for custom apparel. One of the Marketing Custom Apparel to Schools Read More »
Marketing and Buying Customers Business Ideas, Embroidery Supplies & More, Embroidery Tips, General Apparel Decorating / Stephanie A Learn how to calculate the marketing cost per lead and per customer. Helping you understand how to minimize those costs and reach more potential customers. Knowing the value of each customer is important, because it will help you understand how much money you can or should be spending on marketing to acquire new customers. Churn Marketing and Buying Customers Read More »
How Much is a Customer Worth? Business Ideas / Stephanie A Learning how much a customer’s lifetime value is will help you understand potential income for your custom apparel business. Your custom apparel business relies on repeat customers as well as referrals. In any business, it costs less to keep an existing customer than it does to acquire new ones. Therefore, regardless of the size of How Much is a Customer Worth? Read More »
Email Marketing for the T shirt and Embroidery Business – CAS Podcast Business Ideas, General Apparel Decorating / admin The Custom Apparel Startups Podcast is put on my Marc Vila and Mark Stephenson from Colman and Company & Coldesi Inc. In Episode 2 they discuss e-mail marketing for the embroidery and t shirt business. Email marketing will help you gain (and retain) more customers. You don’t have to be a guru or a pro Email Marketing for the T shirt and Embroidery Business – CAS Podcast Read More »
Starting a Rhinestone T-Shirt Business Rhinestones / admin The Equipment, Supplies, Software You Will Need to Start Your Rhinestone Business. This short list of must haves will get you started on the right foot. Starting a Rhinestone T-Shirt Business Read More »