June 2017 - Learning Center

Monthly Archive:: June 2017

How to make a T-Shirt with Heat Transfer Vinyl

This post takes you through the process of creating a custom vinyl design on children’s leotards. These designs were created using multiple colors of glitter vinyl. The first step in the process is creating your design in the Graphtec Studio software. To learn more on how to use this software, take a look at this

Are You Working ON Your Business?

How do you build a successful, long-term business that grows when you’re spending all your time filling customer orders? Michael Gerber’s book E-Myth Revisited has some great insights and perspectives for people starting up a new business. We wanted to use Gerber’s book as a starting point to talk about how you should be working

What is HTV (Heat Transfer Vinyl)?

  This article gives you a brief and basic explanation of what HTV is and how you can use it to amp up an already successful apparel decorating business!   What is HTV? HTV, or heat transfer vinyl, is a polyurethane material that allows any apparel decorator to create a design, cut and weed it

How Much is a Customer Worth?

Learning how much a customer’s lifetime value is will help you understand potential income for your custom apparel business. Your custom apparel business relies on repeat customers as well as referrals. In any business, it costs less to keep an existing customer than it does to acquire new ones. Therefore, regardless of the size of

Customer Experience Matters

Creating a positive impact creates lifelong customers in the custom apparel industry. What does your customer experience look like? Oftentimes when building a business, the customer experience can get overlooked. Or if your business has been around for a few years, people often assume that their customer’s experience is good, because they’re still getting business.